Guest blog by Steve Brown, Owner of ROI Online and client of WT Enterprise Center. Why Attraction Marketing, Not Disruption-Based Marketing, Is The Future Did you know that a typical person in the U.S. is exposed to 30,000 advertising messages every day? Yes, that number is correct: 30,000. Those messages come from all directions, 24… Read more »
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Content Marketing: Why Is It Such a Big Deal?
Guest blog by Steve Brown, Owner of ROI Online and client of WT Enterprise Center. Content Marketing: Why Is It Such A Big Deal? Content marketing. You may have heard of it, but never quite understood what it meant. Or you know what it is, but really don’t care. Maybe you’ve completely underestimated it. We’re… Read more »
Sales, Service, Marketing…It’s all CRM to Me.
Guest Blog by Aaaron Howerton, Owner of Panhandle Training and Consulting and WT Enterprise Center CRM Specialist. Sales, Service, Marketing…It’s all CRM to Me. When I tell people what I do for a living I often receive that politely frozen “Sounds neat but I have no idea what you just said” smile in return. I’m… Read more »
Does My Company Need Inbound Marketing?
Guest blog by Steve Brown, Owner of ROI Online and client of WT Enterprise Center. Does My Company Need Inbound Marketing? Despite the widespread adoption of inbound marketing, some companies are still not adopting this successful marketing method. If your business is one of them, you may be wondering if you need it. What exactly… Read more »
The Multi-Door Problem
Guest Blog by Aaron Howerton, Owner of Panhandle Training and Consulting and WT Enterprise Center CRM Specialist. The Multi-Door Problem Entrepreneurs have a multi-door problem. In any given situation there are multiple possible solutions. How to structure your business, for starters. Designing the user interface may be another. Or perhaps committing to a long-term lease to… Read more »
Artist, Entrepreneur or Both?
Guest blog by Jacob Breeden, CEO of Process Art House, client of the WT Enterprise Center and Idea Village participant. Artist, Entrepreneur or Both? Artist/Entrepeneur – Entrepeneur/Artist I am often accused of being a strange “type”. When people find out that I am both an entrepreneur and an artist the standard response is some combination of disbelief, mixed with… Read more »
Leap of Faith
Guest blog by David Salas, Managing Partner of Alutra Engineering & Design, client of the WT Enterprise Center and finalist for the Amarillo EnterPrize Challenge. For Altura Engineering & Design, our side hustle has officially become a full-time job. We made the final leap in October by leaving our comfy day jobs to pursue our… Read more »
Writing a Business Plan for the Amarillo EnterPrize Challenge
Written by Carolyn Fanelli, CFO of Fanelli’s Pasta & Lasagna Sauce Inc. for more information on Fanelli’s Finest visit their website www.fanellisfinest.com Writing a business plan for a start-up is a crucial step in the process of starting a business. It is a way to organize your thoughts and answer tough questions to prepare you… Read more »
Process Art House is growing!
Written by Jacob Breeden, Artist and CEO of Process Art House, LLC. For more information on Process Art House visit their website www.processarthouse.com We opened our business less than two years ago. It was an idea that many people had told us would not work. Especially not in Amarillo. But we held on to our… Read more »
Lesson Learned from Entrepreneurs
Written by Kyla Frye, Communications and Marketing Coordinator of the WT Enterprise Center. For more information about the WT Enterprise Center visit www.IncubationWorks.com. Be passionate about what you do. It takes a lot of drive, hard work, dedication, and honest to goodness passion to be an entrepreneur in today’s world. Having worked around and with business… Read more »